Privacy Policy
Last updated: January 26, 2026
1. Introduction
Behind Selling ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
2. Information We Collect
Information You Provide
- Account Information: Name, email address, password, profile picture
- Profile Data: Company, job title, phone number, social media handles, location
- Content Data: Writing samples, audience profiles, content you create or input
- Payment Information: Processed securely by Stripe; we don't store card details
- Communications: Messages you send us, feedback, and support requests
Information Collected Automatically
- Usage Data: Features used, content generated, time spent
- Device Information: Browser type, operating system, device type
- Log Data: IP address, access times, pages viewed
- Cookies: Session cookies for authentication, preference cookies for settings
3. How We Use Your Information
We use your information to:
- Provide, maintain, and improve the Service
- Personalize AI-generated content to match your voice and audience
- Process transactions and send billing information
- Send service updates, security alerts, and support messages
- Respond to your comments, questions, and requests
- Monitor and analyze trends, usage, and activities
- Detect, prevent, and address technical issues and fraud
- Comply with legal obligations
4. AI Processing
How AI Uses Your Data: When you use our content generation features, your input (including writing samples, audience profiles, and prompts) is sent to our AI providers to generate content. This data is:
- Used only to provide the requested service
- Not used to train AI models (per our provider agreements)
- Not stored by AI providers beyond the processing session
- Encrypted in transit
5. Information Sharing
We may share your information with:
- Service Providers: Third parties that help us operate (hosting, payment processing, email delivery, analytics)
- AI Providers: To process content generation requests (Anthropic)
- Legal Requirements: When required by law, court order, or government request
- Business Transfers: In connection with merger, acquisition, or sale of assets
- With Your Consent: For any other purpose with your explicit consent
We do NOT: Sell your personal information to third parties.
6. Data Security
We implement appropriate technical and organizational measures to protect your data:
- Encryption in transit (TLS/SSL) and at rest
- Secure password hashing
- Two-factor authentication option
- Regular security assessments
- Access controls and logging
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
7. Data Retention
We retain your information for as long as your account is active or as needed to provide services. After account deletion:
- Most personal data is deleted within 30 days
- Some data may be retained for legal/compliance purposes
- Backups are purged within 90 days
- Anonymized/aggregated data may be retained indefinitely
8. Your Rights
Depending on your location, you may have the right to:
- Access: Request a copy of your personal data
- Correction: Update or correct inaccurate data
- Deletion: Request deletion of your data
- Portability: Export your data in a machine-readable format
- Restriction: Limit how we process your data
- Objection: Object to certain types of processing
- Withdraw Consent: Where processing is based on consent
To exercise these rights, visit Settings → Account in your dashboard or contact us at privacy@behindselling.com.
9. Cookies
We use cookies for:
- Essential Cookies: Required for authentication and security
- Preference Cookies: Remember your settings (theme, sidebar state)
- Analytics Cookies: Help us understand how users interact with the Service
You can control cookies through your browser settings, but some features may not work properly if cookies are disabled.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including standard contractual clauses where required.
11. Children's Privacy
The Service is not intended for children under 16. We do not knowingly collect personal information from children. If you believe we have collected such information, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes via email or through the Service. Your continued use after changes constitutes acceptance of the updated policy.
13. Contact Us
For privacy-related questions or to exercise your rights:
Email: privacy@behindselling.com
Website: behindselling.com
14. California Residents (CCPA)
If you are a California resident, you have additional rights under the CCPA:
- Right to know what personal information is collected
- Right to delete personal information
- Right to opt-out of the sale of personal information (we don't sell your data)
- Right to non-discrimination for exercising your rights
15. European Residents (GDPR)
If you are in the European Economic Area, our legal basis for processing your information includes:
- Contract: Processing necessary to provide the Service
- Legitimate Interests: Improving and securing the Service
- Consent: Where you have given explicit consent
- Legal Obligation: Compliance with applicable laws
You may lodge a complaint with your local data protection authority if you believe your rights have been violated.